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C34534-measurement CHON2342-measurement CHON234255-measurement34 DE4103-Technical-literacy DE4103-Technical-writing DMD4001-Visual-Media-Design cons6545-measures dfgsdfg-measurement hnbn-bvnvbn

DMD4001-Visual-Media-Design - Course-map

# Course Map

**Course LOs:**

LO1: Apply raster and vector graphic skills to create design system components. (GPO1, 5cr)

LO2: Apply typographic treatments to enhance readability and visual hierarchy in creative work. (GPO1, 4cr)

LO3: Incorporate cultural perspectives and ethical considerations to create inclusive design solutions. (GPO2, 4cr)

LO4: Apply a structured design process in response to design challenges. (GPO2, 4cr)

LO5: Evaluate design solutions based on industry trends, emerging technologies, and best practices. (GPO3, 3cr)

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# Topic 1: Introduction to Raster and Vector Graphics
This topic introduces students to the basics of raster and vector graphics, their differences, and their applications in design.

- Identify the characteristics of raster and vector graphics (LO1)
- Demonstrate image editing and manipulation using software like Photoshop and GIMP (LO1)
- Apply typographic treatments to raster and vector graphics (LO2)
- Discuss the advantages and limitations of raster and vector graphics in design (LO1, LO2)

# Topic 2: Typography Principles and Readability
In this topic, students will learn about typography principles and how to enhance readability in their design work.

- Explain typography principles, including readability, hierarchy, and spacing (LO2)
- Select appropriate typefaces and font pairings for different design purposes (LO2)
- Apply typographic treatments to improve readability and visual hierarchy in design work (LO2)
- Analyze the impact of typography on visual communication (LO2, LO5)

# Topic 3: Cultural Perspectives in Design
This topic focuses on incorporating cultural perspectives and ethical considerations in design to create inclusive solutions.

- Explore design approaches inspired by te ao Māori and other cultural motifs (LO3)
- Align design solutions with te Tiriti o Waitangi principles (LO3)
- Discuss ethical considerations in the use of cultural imagery in design (LO3)
- Create a design solution that incorporates cultural perspectives and demonstrates inclusivity (LO3)

# Topic 4: Design Process and Ideation Techniques
Students will learn about structured design processes and ideation techniques to effectively respond to design challenges.

- Describe the steps involved in a structured design process, including ideation, development, and review stages (LO4)
- Apply ideation techniques such as mind mapping and brainstorming to generate design ideas (LO4)
- Develop design concepts and conduct peer reviews to gather feedback (LO4)
- Evaluate design ideas based on their feasibility and alignment with design objectives (LO4, LO5)

# Topic 5: Graphic Design Software and Tools
This topic focuses on the practical skills required to work with graphic design software and tools commonly used in the industry.

- Demonstrate proficiency in using software like Photoshop and GIMP for image editing and manipulation (LO1)
- Utilize tools like Illustrator and Inkscape to create and refine vector graphics (LO1)
- Combine raster and vector elements to create composite designs (LO1)
- Apply appropriate software and tools to specific design tasks (LO1, LO2)

# Topic 6: Grids and Alignment in Layout Design
Students will learn about the importance of grids and alignment in creating balanced layouts for their design work.

- Explain the role of grids and alignment in layout design (LO2)
- Apply grids and alignment techniques to achieve visual balance in design compositions (LO2)
- Analyze the impact of grids and alignment on the overall aesthetic and readability of a design (LO2, LO5)
- Critique design layouts based on their effective use of grids and alignment (LO2, LO5)

# Topic 7: Preparation and Optimisation for Digital Media
This topic focuses on preparing and optimizing design files for digital media, including exporting raster images and compression techniques.

- Export raster images in appropriate file formats (JPEG, PNG) for digital use (LO1)
- Apply compression techniques to optimize file sizes for efficient storage and transfer (LO1)
- Discuss the importance of resolution and color modes in preparing files for digital media (LO1, LO5)
- Evaluate the quality and efficiency of optimized files for specific digital media platforms (LO1, LO5)

# Topic 8: Historical and Contemporary Design Trends
Students will explore historical and contemporary design trends to inform their own design decisions and solutions.

- Analyze historical design trends and their impact on visual media design practice (LO5)
- Identify and discuss current design trends in the industry (LO5)
- Apply knowledge of design trends to create visually appealing and relevant design solutions (LO5)
- Critically evaluate design solutions based on their adherence to or deviation from design trends (LO5)

# Topic 9: Best Practices in Static Media Design
In this topic, students will learn about best practices in static media design, including industry standards and emerging technologies.

- Identify and explain best practices in static media design (LO5)
- Keep abreast of emerging technologies and their impact on design practices (LO5)
- Incorporate best practices and emerging technologies into design solutions (LO5)
- Evaluate design solutions based on their adherence to best practices and innovative use of emerging technologies (LO5)

# Topic 10: Applying a Structured Design Process
Students will apply the structured design process learned in Topic 4 to address specific design challenges.

- Analyze design challenges and identify the appropriate design process to address them (LO4)
- Apply a structured design process, including ideation, development, and review stages, to design challenges (LO4)
- Generate design concepts and iterate through the development process (LO4)
- Present a structured design process document outlining the steps taken to address a specific design challenge (LO4)

# Topic 11: Evaluating Design Solutions
This topic focuses on evaluating design solutions based on industry trends, emerging technologies, and best practices.

- Assess design work against industry benchmarks and standards (LO5)
- Analyze design solutions in relation to historical and contemporary design trends (LO5)
- Critique design solutions based on their adherence to best practices and innovative use of emerging technologies (LO5)
- Prepare a design critique report that evaluates a design solution in relation to industry trends, emerging technologies, and established best practices (LO5)

# Topic 12: Final Design Project
Students will apply all the skills and knowledge acquired throughout the course to create a final design project that showcases their understanding of static media design.

- Apply raster and vector graphic skills to create design system components for the final project (LO1)
- Use typographic treatments to enhance readability and visual hierarchy in the final design project (LO2)
- Incorporate cultural perspectives and ethical considerations into the final design solution (LO3)
- Follow a structured design process to address the design challenge presented in the final project (LO4)

Note: The order of the topics may vary based on the specific learning progressions and instructional needs of the course.

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DMD4001-Visual-Media-Design - Course-map

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